— a self-taught designer, idea creator and nurturer, and a firm believer in the limitless potential of humanity! Always in pursuit of the sacred awe.
I've spent over five years honing my design skills, two years working on expanding a company's audience through words and growth experiments, and a whole year exploring the world of robotics. It's been quite a joyous journey.
Currently, I'm on the lookout for a company that's a bit of an underdog in the world of upcoming tech, tackling complex problems & has a fun, fast-paced work culture.
Here’s what you can expect from me:
I'll bring in a ton of energy, new ideas, incredible resilience, and a whole lot of empathy, along with the skills of detailed problem-solving and fast iteration.
— a self-taught designer, idea creator and nurturer, and a firm believer in the limitless potential of humanity! Always in pursuit of the sacred awe.
I've spent over five years honing my design skills, two years working on expanding a company's audience through words and growth experiments, and a whole year exploring the world of robotics. It's been quite a joyous journey.
Currently, I'm on the lookout for a company that's a bit of an underdog in the world of upcoming tech, tackling complex problems & has a fun, fast-paced work culture.
Here’s what you can expect from me:
I'll bring in a ton of energy, new ideas, incredible resilience, and a whole lot of empathy, along with the skills of detailed problem-solving and fast iteration.
— a self-taught designer, idea creator and nurturer, and a firm believer in the limitless potential of humanity! Always in pursuit of the sacred awe.
I've spent over five years honing my design skills, two years working on expanding a company's audience through words and growth experiments, and a whole year exploring the world of robotics. It's been quite a joyous journey.
Currently, I'm on the lookout for a company that's a bit of an underdog in the world of upcoming tech, tackling complex problems & has a fun, fast-paced work culture.
Here’s what you can expect from me:
I'll bring in a ton of energy, new ideas, incredible resilience, and a whole lot of empathy, along with the skills of detailed problem-solving and fast iteration.
Testimonials
"I have had the privilege of working with Preethi for almost 2 years and she has shone like a bright star during this tenure. Preethi has an excellent command over all aspects of design and user experience. She is a skilful designer with a keen eye on the end-user’s perspective. She gets deep into the problem space, does competitive research as well as envisages grounds-up solutions. She uses her analytical skills to evaluate all strategies to finally arrive at the best possible designs. She has been able to masterfully curate designs by going that extra mile to understand the product, domain, and user journeys. During my partnership with Preethi, she has demonstrated natural leadership skills. She has been able to successfully marshal her team and deliver multiple projects in parallel. While being deft at design herself, she has been able to mentor and guide her team and has collectively delivered challenging projects on schedule and scope. Preethi has all tools of the trade to be a masterful designer and to become an impactful leader in the design and user experience space."
Shishir Gaur
Senior Product Manager, Core Banking, Zeta
“I worked with Preethi on a couple of mission critical products at Zeta. Not only is she diligent, high-agency, hard-working, she is able to understand, assimilate, and implement whatever output you may be seeking as a Product Manager. She is super-easy to work with, is insightful and raises the right questions on the personas, problems, product and prioritisation. As a product manager, I would miss her keen design sense and her positive outlook.”
Mohit Srivastava
Director of Product Management, Zeta
"Working with Preethi on the EOD Center and Finance Center projects was a game-changer for our team. Her keen eye for identifying problem areas within the systems was remarkable. She adeptly shared hypotheses, inviting valuable feedback that significantly shaped our approach. Preethi's analytical prowess in dissecting errors and asking clarifying questions about confusing elements elevated our problem-solving process. Moreover, her ability to articulate and explain design concepts to the entire team was instrumental in aligning our product vision. Preethi's dedication to creating smooth workflows was evident throughout, fostering a cohesive and efficient work environment. Her contributions not only enhanced the design but also streamlined our collaborative efforts, making her an invaluable asset to any project. It was a privilege to witness her commitment and expertise firsthand."
Rahul Tibrewal
Senior Engineering Manager, Data Science, Zeta
"I had the pleasure of working with Preethi over multiple projects, and I am beyond impressed with her exceptional skills and dedication to each of the projects. She is adept with the entire process from understanding the problem, extensively researching and to solving it. She is a great leader who effectively communicates the overarching design strategy, providing clear direction while remaining open to input from team members. She makes sure that her work doesn’t end with the mocks but the idea and philosophy translates to the dev team as well. I love attending sessions organised by her involving the dev team to take feedback and understand the nuances of the project from a development perspective. I wholeheartedly recommend Preethi to any organisation seeking a visionary and results-driven UX design leader. Her passion for creating exceptional user experiences, combined with her leadership skills, make her an invaluable asset to any team."
Ashish Kumar
Senior Software Engineer, Zeta
Testimonials
"I have had the privilege of working with Preethi for almost 2 years and she has shone like a bright star during this tenure. Preethi has an excellent command over all aspects of design and user experience. She is a skilful designer with a keen eye on the end-user’s perspective. She gets deep into the problem space, does competitive research as well as envisages grounds-up solutions. She uses her analytical skills to evaluate all strategies to finally arrive at the best possible designs. She has been able to masterfully curate designs by going that extra mile to understand the product, domain, and user journeys. During my partnership with Preethi, she has demonstrated natural leadership skills. She has been able to successfully marshal her team and deliver multiple projects in parallel. While being deft at design herself, she has been able to mentor and guide her team and has collectively delivered challenging projects on schedule and scope. Preethi has all tools of the trade to be a masterful designer and to become an impactful leader in the design and user experience space."
Shishir Gaur
Senior Product Manager, Core Banking, Zeta
“I worked with Preethi on a couple of mission critical products at Zeta. Not only is she diligent, high-agency, hard-working, she is able to understand, assimilate, and implement whatever output you may be seeking as a Product Manager. She is super-easy to work with, is insightful and raises the right questions on the personas, problems, product and prioritisation. As a product manager, I would miss her keen design sense and her positive outlook.”
Mohit Srivastava
Director of Product Management, Zeta
"Working with Preethi on the EOD Center and Finance Center projects was a game-changer for our team. Her keen eye for identifying problem areas within the systems was remarkable. She adeptly shared hypotheses, inviting valuable feedback that significantly shaped our approach. Preethi's analytical prowess in dissecting errors and asking clarifying questions about confusing elements elevated our problem-solving process. Moreover, her ability to articulate and explain design concepts to the entire team was instrumental in aligning our product vision. Preethi's dedication to creating smooth workflows was evident throughout, fostering a cohesive and efficient work environment. Her contributions not only enhanced the design but also streamlined our collaborative efforts, making her an invaluable asset to any project. It was a privilege to witness her commitment and expertise firsthand."
Rahul Tibrewal
Senior Engineering Manager, Data Science, Zeta
"I had the pleasure of working with Preethi over multiple projects, and I am beyond impressed with her exceptional skills and dedication to each of the projects. She is adept with the entire process from understanding the problem, extensively researching and to solving it. She is a great leader who effectively communicates the overarching design strategy, providing clear direction while remaining open to input from team members. She makes sure that her work doesn’t end with the mocks but the idea and philosophy translates to the dev team as well. I love attending sessions organised by her involving the dev team to take feedback and understand the nuances of the project from a development perspective. I wholeheartedly recommend Preethi to any organisation seeking a visionary and results-driven UX design leader. Her passion for creating exceptional user experiences, combined with her leadership skills, make her an invaluable asset to any team."
Ashish Kumar
Senior Software Engineer, Zeta
Testimonials
"I have had the privilege of working with Preethi for almost 2 years and she has shone like a bright star during this tenure. Preethi has an excellent command over all aspects of design and user experience. She is a skilful designer with a keen eye on the end-user’s perspective. She gets deep into the problem space, does competitive research as well as envisages grounds-up solutions. She uses her analytical skills to evaluate all strategies to finally arrive at the best possible designs. She has been able to masterfully curate designs by going that extra mile to understand the product, domain, and user journeys. During my partnership with Preethi, she has demonstrated natural leadership skills. She has been able to successfully marshal her team and deliver multiple projects in parallel. While being deft at design herself, she has been able to mentor and guide her team and has collectively delivered challenging projects on schedule and scope. Preethi has all tools of the trade to be a masterful designer and to become an impactful leader in the design and user experience space."
Shishir Gaur
Senior Product Manager, Core Banking, Zeta
“I worked with Preethi on a couple of mission critical products at Zeta. Not only is she diligent, high-agency, hard-working, she is able to understand, assimilate, and implement whatever output you may be seeking as a Product Manager. She is super-easy to work with, is insightful and raises the right questions on the personas, problems, product and prioritisation. As a product manager, I would miss her keen design sense and her positive outlook.”
Mohit Srivastava
Director of Product Management, Zeta
"Working with Preethi on the EOD Center and Finance Center projects was a game-changer for our team. Her keen eye for identifying problem areas within the systems was remarkable. She adeptly shared hypotheses, inviting valuable feedback that significantly shaped our approach. Preethi's analytical prowess in dissecting errors and asking clarifying questions about confusing elements elevated our problem-solving process. Moreover, her ability to articulate and explain design concepts to the entire team was instrumental in aligning our product vision. Preethi's dedication to creating smooth workflows was evident throughout, fostering a cohesive and efficient work environment. Her contributions not only enhanced the design but also streamlined our collaborative efforts, making her an invaluable asset to any project. It was a privilege to witness her commitment and expertise firsthand."
Rahul Tibrewal
Senior Engineering Manager, Data Science, Zeta
"I had the pleasure of working with Preethi over multiple projects, and I am beyond impressed with her exceptional skills and dedication to each of the projects. She is adept with the entire process from understanding the problem, extensively researching and to solving it. She is a great leader who effectively communicates the overarching design strategy, providing clear direction while remaining open to input from team members. She makes sure that her work doesn’t end with the mocks but the idea and philosophy translates to the dev team as well. I love attending sessions organised by her involving the dev team to take feedback and understand the nuances of the project from a development perspective. I wholeheartedly recommend Preethi to any organisation seeking a visionary and results-driven UX design leader. Her passion for creating exceptional user experiences, combined with her leadership skills, make her an invaluable asset to any team."
Ashish Kumar
Senior Software Engineer, Zeta
